Download the latest News letter with the complete program for the 2009 Marketing Science Conference.
Sunil Gupta, Donald R. Lehmann, and Jennifer Ames Stuart, for their article “Valuing Customers which appeared in the Journal of Marketing Research 2004. This award is given to a paper published in JMR that has made the most significant, long-term contribution to marketing theory, methodology, and/or practice. Sunil Gupta is Edward W. Carter Professor of Business Administration, Harvard Business School. Donald R. Lehmann is George E. Warren Professor of Business, Columbia University. Jennifer Ames Stuart is Director of Marketing, Bayer Healthcare, Consumer Care Division.
Anand Bodapati for his published paper“Recommendation Systems with Purchase Data” (JMR 2008). This award is given to the paper that shows or demonstrates the most potential to contribute significantly to the practice of marketing research. Anand V. Bodapati is an Associate Professor, UCLA Anderson School of Management.
Professor Tulin Erdem has been selected to be the next Editor of Journal of Marketing Researchand she takes up her new role from July 1, 2009. Professor Erdem is currently the Leonard N. Stern Professor of Business Administration and Professor of Marketing in the Stern School of Business at New York University. By being selected, she also becomes the first female to be named as the editor of JMR.
Tulin Erdem obtained her doctorate degree from University of Alberta and joined the Haas School of Business at the University of California at Berkeley. She has done research in a number of areas including dynamic structural choice models, advertising, brand equity measurement, studying the effectiveness of marketing mix variables, and decision making under uncertainty.
New Marketing Department Editors appointed for Management Science
Pradeep Chintagunta and Preyas Desai have been appointed Marketing
Department Editors for Management Science. They take over from Jagmohan Raju who was the previous department editor for the past six years. Professor Pradeep Chintagunta is the Robert Law Professor of Marketing at the The University of Chicago Booth School of Business. He earned his PhD in marketing from Northwestern University and hasin 1990. Pradeep K. Chintagunta conducts research into the analysis of household purchase behavior, pharmaceutical markets, and technology products. Professor Preyas S. Desai is a Professor of Business Administration in the Marketing Department at Fuqua School of Business, Duke University. He obtained his MS and Ph.D. from Carnegie Mellon University. His research interests include management of distribution channels, marketing of durable goods, and segmentation and price discrimination.
At the April 2009 Trustees Meeting, it was announced that Ruth N. Bolton will be MSI Executive Director for 2009-11. She succeeds Russell S. Winer of New York University, and will begin her MSI appointment in July 2009. As Executive Director, she will oversee the quality and content of MSI-sponsored research, and will facilitate the matching of research interests between MSI’s corporate members and academics from some 200 universities around the world. Most recently, Bolton was Professor of Marketing, W.P. Carey Chair in Marketing, at the W.P. Carey School of Business, Arizona State University.
Information Resources, Inc. (IRI) has just released an extensive set of data for academic research use. This is 5 years of store scanner data and panel data for 30 large categories, and some TNS advertising data on two categories.
This data set was prepared with advice and prodding from Carl Mela (Duke) and Bart Bronnenberg (Tilburg). Arvid Johnson, now at Dominican University, was instrumental in moving this project forward while at IRI.
More information about this data set can found at: http://us.infores.com/academic
The American Marketing Association (AMA) and the American Marketing Association Foundation (AMAF) announce the annual call for nominations for the 2008 Charles Coolidge Parlin Marketing Research Award. The award was established in 1945 by the Philadelphia Chapter of the AMA and The Wharton School in association with the Curtis Publishing Company to honor persons who have made outstanding contributions to the field of marketing research. Established as a memorial to Charles Coolidge Parlin, who is recognized as a founder of marketing research, The Parlin Award is today a preeminent national honor. Nominees may be either practitioners or academicians in the field of marketing research who meet the following award criteria (as adopted by the Parlin Board of Governors, September 1996).
ISMS Fellow Award recognizes cumulative long term contribution to the mission of ISMS. The mission of ISMS is “…to foster the development, dissemination, and implementation of knowledge, basic and applied research, and science and technologies that improve the understanding and practice of marketing.” Congratulations to: Frank M. Bass, John R. Hauser, Gary L. Lilien, John D.C. Little, David B. Montgomery, Donald Morrison, Steven M. Shugan, Richard Staelin, Charles B.Weinberg and Russell S. Winer.
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The award is the highest honor a marketing educator can receive. The primary criterion for this award is that its recipient be universally acknowledged as a long-standing leader in marketing education.
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| Roland Rust |
He is the only Smith School professor ever to achieve that recognition at the University of Maryland.
The search committee is pleased to announce that the next editor of Marketing Science will be Eric T. Bradlow, The K.P. Chao Professor; Professor of Marketing, Statistics, and Education at the Wharton School, University of Pennsylvania. Eric was the unanimous and enthusiastic choice of the committee for the position.
ISMS Fellow Award recognizes cumulative long term contribution to the mission of ISMS. The mission of ISMS is “…to foster the development, dissemination, and implementation of knowledge, basic and applied research, and science and technologies that improve the understanding and practice of marketing.” Congratulations to: Frank M. Bass, John R. Hauser, Gary L. Lilien, John D.C. Little, David B. Montgomery, Donald Morrison, Steven M. Shugan, Richard Staelin, Charles B.Weinberg and Russell S. Winer.
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